Crafting Your Brand Credibility: Why It’s More Than Just Looking Good
It only takes a few seconds for potential clients to decide whether they want to work with you or not. Yes, only a few seconds!! That’s how short the window is. And that also means the first impression you give to your clients matters so much! Have you ever wondered why you […]
Do I really need brand strategy? 10 signs to look for!
When was the last time you took a step back and think about the big picture for your brand and business? As entrepreneurs, service providers, and coaches, it’s easy to get caught up in the day-to-day tasks of running your business. The to-do lists just don’t seem to end!! Managing staff, handling customer […]
Taking Ownership of Your Brand: The Key to Stand Out in the Market
Have you ever looked at your competitors and thought, “What makes my service-based business different?” You might think ‘my competitors have niches, more experience, witty messaging, and gorgeous branding…what makes my service-based business stand out?’ You’re not alone!! I’ve been there too. It can be intimidating sometimes when we see other brands and […]
Brand credibility is the ONE thing that will convert your audience!
In the beginning days of Platinum99, I was scared to show up for my brand. I didn’t even want to tell people about the brand and business because I didn’t know whether I was doing a good job. I thought to myself, ‘What if I look stupid?’ I was worried that people will look […]
Platinum99’s story: Transforming a brand and biz from the ground up
Have you ever left everything you’ve always had and known to start again from zero? Maybe you let go of your full-time job to start that business you’re so passionate about. Maybe you moved to a different country to join an organization and fight for a cause you strongly believe. Or maybe you’ve […]
The Misconceptions of a Rebrand
Do you actually need a rebrand? Have you ever tried to redesign your brand logo, visuals, and layout but don’t feel like you’re seeing the desired impact from it? You’ve tried to grow your brand by giving it a “new look and feel” but the results are different from what you expected. You probably know […]
Building a brand that you’re proud of and why brand strategy matters
Is brand strategy worth the investment? Here at Platinum99 we’ve spent years working with service providers and coaches, and we often here them say things like… “I’m just a small business owner, should I invest THIS much in my branding? That’s a LOT of money!” “I’m not sure if this brand strategy thing is […]
Web Design for Entrepreneurs: Your Starter Guide!
Is your website working for your brand and business? Maybe you have a business that’s running pretty well now. You have a simple design for your brand and you have a running website. Having said that, let’s take a moment to really think about where your brand and business are at now. Is your website […]
Packaging Design for Entrepreneurs: Be Recognizable and Attractive in The Market
Does your product stand out in a crowded shelf? You know what it’s like to walk into a supermarket aisle wanting to find a specific product and feeling dizzy trying to figure out which item is from which brand. It’s not that they are not good products from good brands, it’s just that there are […]
The Ultimate Guide to Brand Identity Design for Entrepreneurs
Do you feel aligned with your brand? As a woman entrepreneur, it’s tough to feel like your brand doesn’t resonate with you anymore. This isn’t a fun spot to be in. You would look at your website, your logo, and your packaging, and you just don’t feel like it represents who you are anymore. And […]