Monthly brand check-up – a few ways to improve your brand

Monthly brand check-up restaurant bar café

It’s coming to the end of the month and it’s time to do a quick check-up to see how your brand has been doing over the last month and how you can improve it for the next month. Below are some of the things we check on a monthly basis at Platinum 99. 1. Social […]

4 more branding essentials your business needs to see

branding essentials business restaurant bar café

Last week we shared six branding essentials for your business, this week we are sharing four more branding essentials that will ensure you and your brand is better focused before you move onto creating visuals. Clients often come to us because they have an idea for a logo or would like to use their favourite […]

Top 6 essentials for your business branding

essentials business branding restaurant bar café

At Platinum 99, we believe that these 6 essentials are key steps to a brand before any visuals can be produced. Clients often come to us because they have an idea for a logo or would like to use their favourite colours, but this is irrelevant before these steps below are considered. 1. Brand mission […]

5 Tips to Improve Your Website SEO in 10 minutes

tips improve website SEO restaurant bar café

Today we will be sharing 5 tips to easily improve your website’s Search Engine Optimization (SEO) in just 10 minutes. These are some of the basic and easy-to-do tips but will ensure your content ranks higher in Google. The internet is continuously getting more packed with websites, making it hard for yours to stand out. […]

Visual Strategy – Websites

VISUAL STRATEGY Websites restaurant bar café

Websites aren’t thought of very often when companies are looking at their branding. They SHOULD be. Websites are usually the first point of contact a potential customer will have with you online and having a website that is on-brand with your company is a big must. Did you know 93% of business purchase decisions start […]

Visual Strategy – Logos

logo branding Platinum 99 restaurant bar café

Welcome back to our series on Branding. So far we have finished laying the foundation of our company by giving thought to the what, why, who and how. So how do we now sell our brand to potential buyers? Our second step is with Visual Strategy – Logos. Branding is not the same as your logo. A […]

Visual Strategy – Fonts

VISUAL STRATEGY FONTS restaurant bar café

Welcome back to our series on Branding. So far we have finished laying the foundation of our company by giving thought to the what, why, who and how. So how do we now sell our brand to potential buyers? Our second step is with Visual Strategy – Colours.

Visual Strategy – Colours

Visual Strategy Colours Branding restaurant bar café

Welcome back to our series on Branding. So far we have finished laying the foundation of our company by giving thought to the what, why, who and how. So how do we now sell our brand to potential buyers? Our first step is with Visual Strategy – Colours.

Strategic Branding – Knowing Who Your Competitors Are

Strategic Branding – Knowing Who Your Competitors Are restaurant bar café

Welcome back to our series on Branding. Before we can get on to the good stuff (Visual Branding), there is one more thing that we here at Platinum 99 believe to be quite an important step and that is Strategic Branding – Knowing WHO your Competitors Are. We call it our Competition Audit. Brandwatch.com has […]

Laying the Foundation to your Business Branding

Laying the Foundation to your Business Branding restaurant bar café

Last week we broke down what branding is and how it can easily be confused with marketing. This week we are following the topic of branding and walking you through the steps to attracting consumers into your business.